Every online business owner knows how difficult it is to answer all questions 24 hours a day. ElevenLabs has created a solution, an AI agent that can talk to your visitors in a natural voice, as if they were talking to a real person.
Why do you need this agent?
Imagine having a sales support that never sleeps, is always friendly, and knows the answers to most of your customers’ most frequently asked questions. This is exactly what an AI voice agent can do:
- Works 24/7 – you don’t have to worry about working hours
- Responds immediately – customers don’t wait, they get quick answers
- Always patient – they will never get annoyed or rude
- Speaks naturally – sounds like a real person, not a bot
- Saves you time while you focus on more important tasks
Step 1: Create an account
Go to the ElevenLabs website and create a free account. After logging in, click on “Conversational AI” in the left menu and enter the Dashboard.
In the left menu, you have the “Agent” button, click on it, then in the top right click on “new Agent” to create your first voice AI assistant.
Step 2: Choose an Agent
You have several choices:
“Support Agent” – already created for customer support
“Sales Agent” – created for sales support
“Mindfulness Coach” – designed to lead conversations about relaxation techniques, meditation, stress management and mental well-being
“Blank template” – completely customizable to your needs
Give your assistant a name.
Instead of “Bot” or “AI”, put something like “Marija from Support” or “Stefan, Your Assistant”. It sounds friendly.
In the settings, choose the Croatian language closest to us or whichever one you want from the currently 31 available and write a greeting message. For example:
Hello, how are you? I’m Aleks, how can I help you now?
Step 3: Choose a voice
This is the more interesting part. You can:
Choose a ready-made voice – ElevenLabs has many options
Create your own voice – you can copy your voice or the voice of someone from the team
Different voices convey different emotions.
Step 4: Set up the Agent
Here you define how the assistant will behave. Explain to him:
- How to present yourself
- In what tone should he speak (formal/informal)
- What questions can he answer?
You are a professional AI voice assistant speaking in fluent Croatian. Your role is to provide clear, reliable, and approachable support on topics related to artificial intelligence, including foundational concepts, practical applications, and learning paths for individuals interested in AI. You speak in a calm, knowledgeable, and friendly tone, using natural-sounding Croatian. Your goal is to make complex AI topics understandable and to guide users—regardless of their prior knowledge—toward effective use and learning of AI technologies. Always prioritize clarity, accuracy, and a supportive attitude in your speech.
Step 5: Place on the Website
In the “Widget” section, you will receive a code that you just need to copy to your website.
You can of course adjust the colors to fit your website design.
Pre-launch testing
Before you let your assistant work with real clients, test it:
- Ask him different questions
- See if he answers correctly
- Check if he knows when to say “I don’t know”
- Test if he answers difficult questions well
- Practical suggestions
Companies that use AI assistants typically see:
- Reduced number of routine calls because the Agent answers the most common questions immediately, without waiting.
- Better customer satisfaction and faster assistance.
- More time for important work.
- Working at night and on weekends, clients get help whenever they need it.
ElevenLabs AI Agent Capabilities
ElevenLabs is continuously developing the most sophisticated AI agents with key features.
Smart and moderate communication
- AI knows when to end the conversation or wait
- More natural flow of conversation, like between people
- No unpleasant interruptions or waiting
- RAG configuration
- Fine-tuning of access to the knowledge base.
- Optimization of response speed and accuracy
- Multiple characters in one Agent
You can have different “personalities” for different situations
Marketing team, technical support, sales – all in one
Security
Mandatory acceptance of terms before starting the conversation
Legal protection for your business
AI assistant is not a replacement for human support, but a smart colleague working 24/7. Start with simple questions, test regularly, and expand your capabilities as you learn what your customers ask most often.
With the latest capabilities of the ElevenLabs platform, your AI assistant can be a great support for your business.
Creating an AI assistant can seem complicated, especially if you are not technically minded. Contact me if you need